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about us

A LOCAL PARTNER YOU CAN TRUST

IT& IP Strategy Advisory Group SA (ITIP SA) is a company established in 1982, with headquarters in Geneva, Switzerland, an international city renowned for its high profile and attractiveness for trade and finance. Since 2009, IT & IP SA operates a branch office in Fukuoka, Japan. We see Kyushu and Fukuoka as being promising and full of opportunities for international development.

We firmly believe that key to this development is a close collaboration between local and foreign companies that are able to provide keys for overcoming traditional hurdles faced by Japanese companies.

Building on our top legal and business expertise, we offer key services and advising in web design and online marketing, business promotion, transcultural communication, market research and international trade.

We work in close collaboration with several local companies in Japan. We help companies and local communities successfully enter foreign markets or attract foreign visitors, develop appropriate marketing and communication strategies and find investments as well as select partners.
IT& IP Strategy Advisory Group SA (ITIP SA) is a company established in 1982, with headquarters in Geneva, Switzerland, an international city renowned for its high profile and attractiveness for trade and finance. Since 2009, IT & IP SA operates a branch office in Fukuoka, Japan. We see Kyushu and Fukuoka as being promising and full of opportunities for international development.

We firmly believe that key to this development is a close collaboration between local and foreign companies that are able to provide keys for overcoming traditional hurdles faced by Japanese companies.

Building on our top legal and business expertise, we offer key services and advising in web design and online marketing, business promotion, transcultural communication, market research and international trade.

We work in close collaboration with several local companies in Japan. We help companies and local communities successfully enter foreign markets or attract foreign visitors, develop appropriate marketing and communication strategies and find investments as well as select partners.
about us

A LOCAL PARTNER YOU CAN TRUST

REACH OUT TODAY TO FOREIGN CLIENTS AND PARTNERS

LAUNCH A SUCCESSFUL INTERNATIONALIZATION STRATEGY

Communication is key for a successful internationalization strategy. Your foreign clients and partners must understand quickly who you are and what you propose to do. It is not just about language barriers: there are large differences between Japanese and foreign communication styles and expectations.

Your message needs to be transcreated. We help Kyushu SMEs and local authorities reach out to new customers and partners located in foreign countries or coming from overseas to Japan.

We offer tailor-made web and design services that will give your company a fresh and appropriate communication style to attract overseas clients, customers and partners. In Kyushu, IT&IP works with SMEs and local authorities to rebrand their communication materials to become more attractive to overseas partners, clients or visitors.
Since 2013, as Switzerland Global Enterprise experts, we are close partners and experts of the Swiss Business Hub Japan in Tokyo to assist Swiss exporters interested in stepping into the Japanese market. We provide high-quality market research reports, including industry, marketing and competitor analysis.

Understanding your target market is a fundamental component of any expansion plan in a foreign country, in particular where differences are significant. Everything is new, from laws to market structure, customer tastes and habits, but also the very decision-making process.

What worked perfectly in one place might not in the neighboring country. Whatever the size of your company and the scope of your experience of foreign markets, this initial investment is a necessity and helps companies avoid pitfalls and unnecessary risks that can lead to costly failure.

We will provide you with a solid understanding of the key actors and direct competitors, regulatory background, performance and growth expectations of the relevant industry sectors, customer profiles, as well as the main differences in business cultures that will affect your relationship with your local partners, clients or customers.

We will deliver a comprehensive, useful and actionable analysis and recommendations so that you may develop the most appropriate business entry strategy.



MARKET RESEARCH

UNDERSTANDING YOUR TARGET MARKET

MARKET RESEARCH

UNDERSTANDING YOUR TARGET MARKET

Since 2013, as Switzerland Global Enterprise experts, we are close partners and experts of the Swiss Business Hub Japan in Tokyo to assist Swiss exporters interested in stepping into the Japanese market. We provide high-quality market research reports, including industry, marketing and competitor analysis.

Understanding your target market is a fundamental component of any expansion plan in a foreign country, in particular where differences are significant. Everything is new, from laws to market structure, customer tastes and habits, but also the very decision-making process.

What worked perfectly in one place might not in the neighboring country. Whatever the size of your company and the scope of your experience of foreign markets, this initial investment is a necessity and helps companies avoid pitfalls and unnecessary risks that can lead to costly failure.

We will provide you with a solid understanding of the key actors and direct competitors, regulatory background, performance and growth expectations of the relevant industry sectors, customer profiles, as well as the main differences in business cultures that will affect your relationship with your local partners, clients or customers.

We will deliver a comprehensive, useful and actionable analysis and recommendations so that you may develop the most appropriate business entry strategy.